To write a good business introduction letter, there are
factors you will need to pay attention to.
Balancing these factors and putting each of them into consideration when drafting your business introduction letter will help you to look more professional and, the end results can land you good and profitable jobs.
In this article, I have collated everything you need to know
and understand before you draft a business introduction letter and send it out.
You may need to engage the service of a professional if you can afford the cost but do not do it alone, let someone else take a look at the drafted letter before sending out and the reason behind this is that the mistake you didn’t or you cannot spot out, there is tendency that person may spot them out for you.
A good writing business introduction will lead to:
1. Increase in lead generation
2. Increase in a better relationship
3. More profit maximizations and the rest.
Nevertheless, failure to go by the rules may amount to the reverse case.
Now, let’s examine those factors you need to consider before drafting a business introduction letter.
1. Use a well neat paper as your company letterhead paper.
2. Make sure you edit and proofread the letter before sending it out.
3. Be mindful of your grammar and, the tone of your language
4. Include Your Details: Ensure on your letterhead paper you include the details of your organization.
Your company’s name, address, and other contact details.
5. Receiver’s Details: Another thing you need to find out before you send a business letter to any organization is the details of the organization you are addressing the letter to such as the company’s name, address and the one in pole position to receive the letter – decision-maker.
6. Brief and unambiguous heading: Make sure the heading you are using is straight forward and it is easy to understand i.e. “Letter of Introduction” “Introduction Letter” etc
4. The message’s body: This aspect is divided into two parts and let me the justice to each of them.
a. Quick introduction of your organization: Here, the first thing you need to do in your message body is the quick introduction of your organization. Make sure it is brief and straight forward and, it also has the necessary information it needs to have.
b. The mission you want to accomplish: Once you have introduced your organization, the next you should do is to reveal your mission or make your motive known to the one you sent out the letter to. Tactically, let the organization knows what you want to accomplish for them and why you think you can do it and if possible, you can mention the client you have offered such service to before and the outcome.
6. Conclusion: Now is the time to finalize everything you are saying with a quick remark. Remember to the letter like professional and include your name, post you held in your organization, signature, and date.
Now, type your letter, envelope and seal it properly.
Another thing, make sure the letter is brief and not a time-consuming type.